Circa Home Special Edition Mothers Day Classic Candle.

Circa Home work with Traffic to develop their Special Edition Mothers Day Classic Candle.

Traffic have been working closely with the much loved scented and soy wax candle brand Circa Home. We were briefed to create a unique and stand out packaging design for the launch of their Special Edition Mothers Day Classic Candle.

Circa Home have a unique brand in which the fragrances of each of their candle ranges are selected by a particular decade, evoking memories of a gone by era.

Traffic approached the Special Edition Mothers Day Classic Candle ‘Nashi Pears and Berries’ by selecting the year 1968, developing back of pack copy, and beautifully crafted design that not only evolved the Circa Home brand but created a visually stunning design that stood out in a store environment.