Traffic has a digital team dedicated to providing our clients and their customers with ‘fit for purpose’ digital solutions. Our process is led by customer experience research and human-centred design practices, whilst taking a platform agnostic approach to choosing the best technology solutions for each project.
Traffic has evolved into a trusted digital brand experience agency for Australia and Asia Pacific’s most inspiring brands. Our digital experiences strive to align people with the right solution, at the right moment, in the proper context.
We don’t just dive headfirst into a digital project; we first focus on getting to know you, your brand and your audience so we can take the plunge together. We spend the time to learn your business objectives and unlock a digital strategy to achieve success.
– Research & Insights
– Stakeholder Workshops
– Information Architecture
– Content Strategy
We achieve high performing user experiences that are meaningful and relevant through our in-depth UX processes, resulting in digital products and experiences that are intuitive, simple and bring pleasure to the audience whilst meeting the business objectives and conversion.
– Audience Research
– Persona Development
– Journey Mapping
– Wireframing
Designing the digital brand experience is what makes us tick. We love delivering a visually stunning design that reflects the brand’s identity, language and value proposition whilst staying true to the audience and their requirements.
– User Interface
– Mobile Responsive
– Design Systems + Style Guides
– Digital Brand Experience
Our in-house development team bring the vision to life, transforming it into a functional website or app with quality code and pixel-perfect layouts. We integrate your systems into your website and create a fully functioning, tested digital ecosystem with on-going support.
– System Architecture
– Craft CMS Development
– Full-stack Development
– 3rd Party Integration
We had always focused on Human-centred Design, long before it even had a name! It is a creative approach that helps us build deep empathy with the people we’re designing for, informing the design process throughout to deliver the right solution.
– Design Ideation
– Prototype Development
– Testing and Learning
– Design Refinement
We leverage the advantages of technology, to build a unique customer profile throughout their sales journey in finding the right property for them. Our goal is to retain your customers within this digital sales ecosystem, delivering quality nurtured leads to your sales agents – across all platforms.
– EOI Launch Campaigns
– Websites and Apps
– Sales Centre Experiences
– Integrated Digital Campaigns
Our interactive software solutions blend packages, maps, video, photography and branded elements into rich memorable experiences, amplifying the community messaging, sales process and ultimately conversions. We expertly craft in-person digital brand experiences for the property industry.
– Interactive Experience Design
– Customer Journey Design
– Audio Visual Solutions
– Automation and On-going Support
Whether visualising a new community with fully interactive virtual environments or using machine learning to predict property enquiries, our team loves working with the latest technologies to push the limits for brands, creating new and empowering experiences for their audiences.
– Artificial Intelligence (AI)
– Virtual & Augmented Reality
– Voice Interaction
– Interactive Experiences
Search Marketing connects businesses to qualified, ready-to-buy customers who exist online. We implement proven solutions to deliver sustained marketing success – reaching potential customers at the moments that matter.
– Search and Retargeting Campaigns
– Video and Discovery Campaigns
– Google Shopping Marketing
– Search Engine Optimisation
We help you stand out from the overflow of media that your customers consume with our beautiful content and targeted strategies. Our goal is to foster meaningful conversations across platforms, driving engagement, follower growth, website clicks and conversions.
– Content Creation and Production
– Paid Advertising Campaigns
– Audience Profiling and Segmentation
– Dynamic Ads and A.I. Solutions
